How can I host and share my event recording online?

Podcasts
/
February 10, 2022

So you've hosted an event in person or online, and you were smart enough to record it all with cameras or screen recordings - now what? How can you maximize the value of your amazing content?

It would be best if you continued to share your content online for all of your attendees, followers, and audience to enjoy after your event has taken place.

What are the benefits of sharing your event recording?

Event recordings provide incredible value to your attendees. Many events host classes, activities, and webinars with overlapping times and schedules that can prevent your attendees from enjoying all of what you have to offer.

Other attendees may miss out on some of your events due to conflicting schedules with their work or personal life.

recording an event with a speaker on stage
Photographer: Teemu Paananen | Source: Unsplash

You don't want your attendees to miss out on your valuable content and classes, as this content not only provides value to them, but value to you through educating them of the need for your product or service.

Making sure that your attendees can view ALL of your content at any time is vital to maximizing the value of your event.

How can I record my event recordings?

Itt can be challenging for those hosting live and in-person events to record sessions due to the complications of hosting such an event.

Panel discussions, group activities, and presentations can all be difficult to film because of the complexity of capturing the entire event as it happens.

Microphones, video cameras, camera operators, editors, and much more can all go into the successful recording of such classes and events. These additions can become a costly endeavor over and above the already expensive feat of actually hosting an in-person event. However the potential value is well worth the cost of recording.

large corporate event
Photographer: Samuel Pereira | Source: Unsplash

Fortunately, online events are vastly easier to record and edit.

Thanks to webinar and video calling software such as Zoom, Google Meet, and Skype, we can easily host events online. With a simple screen recorder, the host of any such event can effortlessly record the entire call or webinar.

A simple compressor and editing of the recording to remove any unnecessary chit-chat can be all that is needed to have an easily consumable end-product to share with your attendees (or future online audience) so that they can watch at their leisure.

You can even divide these more significant events into digestible chunks: have a section to answer questions, presenters introducing themselves, a specific presentation, a teaser, or an example of the kind of content your event has to be used as your top of the funnel content to bring more attendees into your next event.

recording speakers talking at event
Photographer: Evangeline Shaw | Source: Unsplash

You can gain a mountain of value recording such events. Repurposing your content extends its life!

What solutions are there to hosting and sharing your event recordings online?

Sharing video recordings of your event to your students and attendees should be easy.

YouTube can be a great way to easily host your videos, increasing your discoverability by tactically using keywords to improve your ranking on their search results.

However, sharing the recordings of your live events is tricky if you do not want access to your videos given to everyone on the internet. Allowing only your paying attendees to view your content is key.

We've discussed before how difficult it is to use platforms such as YouTube, Vimeo, or Patreon to share private content online safely and securely because of several issues:

  • Unlisted Videos - these videos are unlisted on your YouTube channel and are not accessible without knowing the exact link to them. However, your attendees can share the link without your permission, giving access to your valuable private content without your knowledge.
  • Private Videos - these types of videos on YouTube are available only to those you specifically choose through their email addresses. An issue with both private and unlisted videos is that they severely reduce your discoverability on platforms and search engines.

If you still want your videos to be discoverable but only accessible by your attendees, you need a platform to solve this.

Podfest

The Podfest Expo is a fantastic example of how they overcame this exact issue by using their SupaPass website and stunning mobile app to host and share their event recordings with only attendees of their multiple events.

Guinness World Record Holder, The Podfest Expo, hosts engaging speakers, exciting topics, and in-depth content about the podcasting industry and the powerful mediums of audio and video. With a thriving and engaged community, the Podfest Expo leadership team needed a dedicated platform with their own branding where their community can consume the tremendous content at their leisure securely and safely.

supapass podfest expo website
Source: Podfest

These are all reasons why Podfest Expo uses SupaPass' powerful tech to create their own mobile app and website. Theyhost all of their content behind either a subscription paywall or where access is only given to those that did attend their online or in-person events.

Utilizing SupaPass' Zapier integrations, the Podfest Expo team automatically sends out invites to watch their event recordings as soon as they are uploaded after their event to ensure that their attendees maximize the value of their ticket and that they get the most out of Podfest's amazing content and speakers.

Now, Podfest can confidently host a virtual event or in-person conference knowing that they can easily share their content online on their own native mobile app for iOS and Android devices and on their own website housing all of their content in one place.

SupaPass makes hosting event recordings, monetizing, and securely sharing content easier than ever.

Created by
Murray Lewis
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